Work that gets recognized
Innovation that transformed business and earned the industry’s recognition.
Spotify: BALASA
Spotify’s the biggest music streaming platform in the Philippines but stays just one of Filipinos’ many platform options. To be the chosen one, Spotify took on the most hardcore fans in the nation – A’TIN – and became the only destination for them and SB19’s upcoming EP with the 1st fan-powered 360 In-App Experience: BALASA (trans. Shuffle).
Award breakdown
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AWARD SHOW RECOGNITIONS
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WINS & FINALIST PLACEMENTS
Boomerang Awards
Bronze, Digital Marketing & CRM
Bronze, Digital Production
Kidlat Awards
Bronze, Creative Mobile Marketing
Bronze, Creative Website & Digital Estate
NEXT Awards Philippines
Gold, Customer Engagement Campaign
Gold, Mobile Marketing Campaign
Silver, Digital Marketing Campaign
Marketing Excellence Awards Philippines
Silver, Marketing to a Specific Audience
Finalist, Customer Engagement
Finalist, Experiential Marketing
Spotify: Find Your Soundtruck
(Description)
Award breakdown
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AWARD SHOW RECOGNITIONS
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WINS & FINALIST PLACEMENTS
Kidlat Awards
Finalist, Outdoor or Ambient Advertising
Finalist, On-Ground Activation
Finalist, Creative Guerilla or Moment Marketing
Finalist, Most Creative Marketing Stunt
NEXT Awards Philippines
Gold, OOH/dOOH Marketing Campaign
Marketing Excellence Awards Philippines
Bronze, Urban Guerrilla Marketing
Spotify: KALYE
Spotify KALYE (trans. street) was a movement that took genre appreciation beyond the playlist and into the streets – celebrating the creativity of Filipino music-makers.
Award breakdown
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AWARD SHOW RECOGNITIONS
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WINS & FINALIST PLACEMENTS
Panata Awards
Silver, Influencer & Endorsement Marketing
NEXT Awards Philippines
Finalist, Customer Engagement Campaign
Spotify: FANSHIP
Spotify challenges the notion of a one-sided fandom love with FANSHIP: a movement that spanned social and IRL. By making fans part of special encounters, humanizing artist engagements, and transforming streaming into a deliberate identity-shaping experience, Spotify took the fan-artist relationship to the next level.
Award breakdown
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AWARD SHOW RECOGNITIONS
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WINS & FINALIST PLACEMENTS
Panata Awards
Bronze, Integrated Marketing Communication
NEXT Awards Philippines
Gold, Integrated Marketing Campaign
Silver, Digital Marketing Campaign
GCash: Power Up with GCash
(Description)
Award breakdown
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AWARD SHOW RECOGNITIONS
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WINS & FINALIST PLACEMENTS
Marketing Excellence Awards Philippines
Silver, Excellence in Digital Marketing
Silver, Excellence in Gaming
GCash: Run Club on Strava
(Description)
Award breakdown
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AWARD SHOW RECOGNITION
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MEDAL WIN
Content Marketing Awards Asia-Pacific
Bronze, Emerging Platform Content Campaign
GCash: Bayani ng Barangay
(Description)
Award breakdown
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AWARD SHOW RECOGNITION
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FINALIST PLACEMENT
Marketing Excellence Awards Philippines
Finalist, Excellence in Financial Empowerment Marketing
Toyota: Toyota Gazoo Racing
(Description)
Award breakdown
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AWARD SHOW RECOGNITION
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WINS & FINALIST PLACEMENTS
KIDLAT Awards
Finalist, On-Ground Activation
Finalist, Creative Use of Emerging Platform
Finalist, Creative Business Solution or Strategy
Marketing Excellence Awards
Finalist, Brand Strategy
NEXT Awards Philippines
Gold, Branding/Re-branding Campaign
Finalist, Customer Engagement Campaign
Philippine Airlines: FlightMaxxing LIVE
(Description)
Award breakdown
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AWARD SHOW RECOGNITION
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WINS & FINALIST PLACEMENTS
Marketing Excellence Awards
Bronze, Excellence in Live-Streaming Marketing
Shortlist, Excellence in eCommerce Marketing
NEXT Awards Philippines
Silver, E-Commerce Marketing Campaign
SM Cyberzone: Cyberzone Crew
Cyberzone is the Philippines’ top tech and gadget space, but was starting to lag behind. Seeing that today’s new gen of tech customers were in dire need of a refresh, Cyberzone brought its core message of “no limits, all thrills” with the Cyberzone Crew: the country’s first AI-powered influencer squad! Each member brought a uniquely human perspective to tech while representing different kinds of tech users.
Award breakdown
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AWARD SHOW RECOGNITION
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WINS & FINALIST PLACEMENTS